Description: Applied case studies in marketing

Bibliographic Details
Main Author:	Shajahan, S.
Format:	Book
Language:	English
Published:	Delhi Primus Books 2011
Series:	Go to market series
Subjects:	Marketing analysis Consumer behaviour Internet marketing

Description
Item Description:	Includes bibliography and index.
Physical Description:	xxxiv, 558p. 28 cm.
ISBN:	9789380607115