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Advertising Management

Bibliographic Details
Main Author: Batra,Rajeev
Other Authors: Myers,John G., Aaker,David A.
Format: Book
Language:English
Published: Delhi Pearson Education (Singapore) Pte.Ltd. 2004
Edition:5th ed
Subjects:
Management
Advertising Management
Description
Item Description:Includes index.
Physical Description:xiv,754p. 24.5c.m.
ISBN:8788178087351

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