Marketing Management Comprehensive Text, Corporate Insights, Best Practices Case Studies

Bibliographic Details
Main Author: Kumar, Arun
Other Authors: Meenakshi, N.
Format: Book
Language:English
Published: New Delhi Vikas Publishing House Pvt Ltd 2006
Subjects:
Description
Item Description:Includes bibliography and indexes
Physical Description:xxiii, 864p. 28 cm.
ISBN:8125920625
9788125920625