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Modern Business management
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Kolkata
Dey book concern
2005
|
| Edition: | 2nd ed |
| Subjects: |
Table of Contents:
- Management Planning and decision making Organisation Leadership Motivation Control Coordination Defination and concept of marketing Marketing research First elements of marketing mix Channels of distribution Humanresource management Manpower planning Different functions of stafling Industrial relations and trade union Employee compensation and moralc