Managerial economics

Bibliographic Details
Main Author: Datta, Debabrata
Format: Book
Language:English
Published: New Delhi PHI Learning Private Limited 2017
Subjects:
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245 |a Managerial economics  |c by Debabrata Datta 
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300 |a xvii, 581p,  |b 26 cm 
500 |a Includes Glossary Index Bibliography 
505 |a Introduction to managerial economics Analysis of human behavior as a consumer Consumer behavior Demand Choice under risk and uncertainly Producer's behavior Theory of the firm Economics of production Cost of production Market-I Market morphology Different forms of market -perfect competition Monopoly Monopolistic competition Market-2 Game theory Oligopoly New market institution Economics of information Application of economics in human resources management Application of economics in human resource management Principle-Agent problem and economic incentive Application of economics in marketing management Forecasting outline Pricing and advertising strategies Application of economics in financial management Financial economics of consumption and investment Application of economics in strategy Business firm strategy Boundaries of firm Economic regulation of business 
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