Description: Principles of marketing

Bibliographic Details
Main Author:	Kotler, Philip
Other Authors:	Armstrong, Gary
Format:	Unknown
Language:	English
Published:	New Delhi Prentice-Hall of India 1991
Edition:	5th ed
Subjects:	Commerce Marketing

Description
Physical Description:	xx, 711 p. 27 cm.
ISBN:	0-87692-704-5