Retail Management a strategic approach

Bibliographic Details
Main Author: Berman, Barry
Other Authors: Evans, Joel R.on
Format: Book
Language:English
Published: New Delhi Prentice-Hall of India Private Limitedon 2005
Edition:9th ed
Subjects:
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505 |a Pt 1: An Overview of Strategic Retail Management Pt 2: Situation Analysis Pt 3; Targeting Customers and Gathering Information Pt 4: Choosing a Store Location Pt 5: Managing a Retail Business Pt 6: Merchandise Management And Pricing Pt 7: Communicating with the Customer Pt 8: Putting it all together 
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