Description: Advertising

Bibliographic Details
Main Author:	Wells, William
Other Authors:	Moriarty, Sandra, Burnett, John
Format:	Book
Language:	English
Published:	Delhi Dorling Kindersley (India) Pvt. Ltd. 2007
Edition:	7th ed
Subjects:	Management Marketing Advertising

Description
Item Description:	Includes glossary, notes and index
Physical Description:	XXXI, 592p. 28 cm.
ISBN:	8131714144 8788131714148