Consumer Behavior

Bibliographic Details
Main Author: Schiffman, Leon G.
Other Authors: Kanuk, Leslie Lazar
Format: Book
Language:English
Published: New Delhi Prentice Hall of India Private Limited 2004
Edition:8th ed
Subjects:
Description
Item Description:Includes Notes, Glossary and Indexes
Physical Description:xxii, 587 + C-34 + G-12 + I-21 p. 24cm.
ISBN:8120323505