Marketing salesmanship and advertising

Bibliographic Details
Main Author: Ramaswami, M.S.
Format: Book
Language:English
Published: New Delhi Sterling Publishers Private Limited 1991
Subjects:
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041 |a English 
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100 |a Ramaswami, M.S. 
245 |a Marketing salesmanship and advertising  |c by M.S.Ramaswami 
260 |a New Delhi  |b Sterling Publishers Private Limited  |c 1991 
300 |a xi,432p.  |b 22cm. 
500 |a Includes index, bibliography 
505 |a Market, Marketing, Study of mkarketing and marketing environment, Marketing process , Product, Buying, Market segmentation,' Selling, Marketing finance, Marketing risks, Market information system, Marketing research, Branding, Packing and packaging, Standardisation, Warehousing, Transportation, Channels of distribution, Retailer, Wholesaler, Pricing, Marketing of manufactured consumer goods, Marketing of industrial goods, Marketing of agricultural products, Commodity exchange, Cooperative marketing, Service marketing, Social Marketing, Salesmanship, Sales organisation, Advertising, Sales promotion.  
650 |a Marketing 
650 |a Salesmanship 
650 |a Advertising 
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997 |c KohaHCC.2099  |d 2099 
998 |a Heramba Chandra College  |c http://199.247.15.162:8000/cgi-bin/koha/opac-detail.pl?biblionumber=2099  |d 2099 
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